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AMF Household Savings Observatory
AMF Household Savings Observatory
The AMF’s Observatory tracks the household savings market. It monitors the evolution of preferences, attitudes and perceptions of French savers and investors. It is interested in the promotional communication regarding investments products, the fees applied and the various distribution channels.

Investors in 2020 : motivations and investment practices
The AMF conducted an in-depth study of holders of investment products. This study provides an accurate snapshot of these investors, their motivations and investment practices. It also explores the effects of the health crisis on their investment behaviour.
HOUSEHOLD SAVINGS OBSERVATORY NEWSLETTERS
Letter No.41 - December 2020
Has the health crisis changed the preferences of savers and investors? Find in this Letter the answers to this questions, taken from the 4th edition of the AMF Savings and Investment Barometer, completed this year with an in-depth study of individual investors, their motivations and practices.
Letter No.40 - October 2020
This letter is primarily dedicated to promotional communications and advertisements on savings and investments products, which are the subject of a continuous watch by the AMF. What were the most promoted investments products in the first half of 2020?
Letter No.39 - June 2020
In this letter, the AMF publishes the latest holding figures for financial investments (SoFia survey, March 2020, Kantar). Reported direct share ownership increased between March 2019 and March 2020. The detention rate now stands at 6.9%. In addition, the survey confirms the steady development of unit-linked life insurance contracts.
Letter No.38 - May 2020
This letter presents the main findings of two studies conducted by the AMF. The first relates to the legibility of disclosure documents on the costs of financial investments. The second study looks at employees' perceptions and attitudes about employee saving schemes.
AMF SAVINGS AND INVESTMENT BAROMETER
2020 Barometer
For the past 3 years, the AMF Barometer has been asking the French about their investment preferences and perceptions, particularly with regard to equity investments. For this 4th wave, 1,200 French people aged 18 and over were interviewed at the end of September 2020. In particular, they were asked about the impact of the health crisis on their savings and investments.
2019 Barometer
The AMF publishes the 3rd edition of its Savings and Investment Barometer. This annual survey looks at French attitudes and preferences regarding savings and investments. In particular, the Barometer tracks changes in perceptions of equity investments.
2018 Barometer
The AMF publishes the 2nd edition of its Savings and Investment Barometer. This annual survey shows that investment intentions in equities are increasing.
2017 Barometer
We present the 1st edition of the savings and investment barometer. This annual survey of the AMF asks a sample of 1200 French on their attitudes and opinions about savings, and in particular to equity investments.
LAST SURVEYS OF THE AMF SAVINGS OBSERVATORY
2020 Investors Survey
The AMF conducted an in-depth study of holders of investment products. This study provides an accurate snapshot of these investors, their motivations and investment practices. It also explores the effects of the health crisis on their investment behaviour.
Information on fees and charges
The AMF conducted a qualitative study among retail investors to assess the clarity of the information provided about fees on direct investments in securities or investments via collective undertakings. Find out the main findings.
Sustainable finance : perceptions
The AMF carried out a study in June 2019 on French people's opinions and perceptions regarding sustainable development and responsible investment products.
Sustainable Finance : legibility
The AMF conducted a qualitative study in July 2019 to assess the readability of socially responsible invesment documents. The objective was to review investors' perceptions regarding these documents.
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27 January 2021
The AMF publishes a dashboard of active retail investors on the stock market
The AMF publishes a dashboard of active retail investors on the stock market
27 January 2021
The active retail investor Dashboard - N°1 - January 2021
The active retail investor Dashboard - N°1 - January 2021
21 December 2020
The AMF and the ACPR warn the public against the activities of several entities offering investments in Forex and in crypto-assets derivatives in France without being…
The AMF and the ACPR warn the public against the activities of several entities offering investments in Forex and in crypto-assets derivatives in France without being authorized to do so
Legal information:
Head of publications: The Executive Director of AMF Communication Directorate. Contact: Communication Directorate – Autorité des marches financiers 17 place de la Bourse – 75082 Paris cedex 02
Head of publications: The Executive Director of AMF Communication Directorate. Contact: Communication Directorate – Autorité des marches financiers 17 place de la Bourse – 75082 Paris cedex 02